From groundbreaking innovations to landmark deals, 2024 was a year that redefined the out-of-home advertising landscape.
Discovery and Comcast are expected to attempt to spin off their cable TV businesses, which could set the stage for other ...
Eater Chicago and the dining publication's other city brands are moving toward a regional model as parent company Vox Media ...
The megamerger would end the FTSE 100 stalwart's 24-year reign as the world’s largest advertising and public relations group ...
Social media influencers became mainstream brand ambassadors, agency consolidation picked up pace and the audio medium seemed ...
Wall Street is optimistic that a buoyant stock market, declining interest rates and Donald Trump’s lighter-regulation agenda ...
This merger isn’t just an opportunity for Omnicom and IPG; it’s a wake-up call for the entire industry to reimagine its ...
Some winners of the agency categories included Curiosity for Corporate Communications/Marketing Team 2024, Assembly for Media ...
Zeta Global outperformed the NYSE Composite index in 2024, while its peers have underperformed should you buy, sell, or hold ...
Omnicom’s proposed deal to take over rival Interpublic is set to form the world’s largest advertising agency should it win ...
No prizes for guessing this year's big event, the mooted $30bn takeover of IPG by Omnicom. Whichever sector of the ad ...
The recent announcement of the merger between two American agency giants, Omnicom Group and Interpublic Group (IPG), marks a ...