This merger isn’t just an opportunity for Omnicom and IPG; it’s a wake-up call for the entire industry to reimagine its ...

It’s official—Omnicom has announced that it will acquire IPG, subject to regulatory approval. It will be an all-stock transaction with IPG shareholders receiving 0.344 Omnicom shares for each ...

The advertising industry is no stranger to seismic shifts, but the announced merger between Omnicom Group and Interpublic Group (IPG) has seemingly sent shockwaves through an already volatile $772 ...

Industry insiders shared their thoughts with Business Insider on how the merger could impact individual workers at Omnicom and IPG, as well as in the industry at large. They said ad industry ...

The US ad industry has barely grown over the past few years. By combining, Omnicom and IPG are looking to ensure their survival. Some industry insiders think that the Omnicom-IPG tie-up is just ...

I first heard unsubstantiated chatter that IPG had reached out to Omnicom about a deal at the end of 2023 but the two US companies insisted to Campaign it was not true. Omnicom was in the final stages ...

Madison Avenue's tectonic plates shifted as Omnicom and Interpublic Group (IPG) announced a game-changing merger last night (December 9), forging what is set to become the world's largest advertising ...

Are you a print subscriber? Activate your account. 1 day 15 hours ago By Erika Wheless - 3 days 21 hours ago By Hans Greimel - 6 days 2 hours ago By Jon Springer - 6 days 4 hours ago 1 week 1 day ...

As the dust settles on Omnicom’s proposed take over of Interpublic Group (IPG) to create the industry’s largest agency by revenue, medical marketing leaders are opining on what that could mean going ...

Omnicom and IPG sent shockwaves through the advertising sector when they announced a $13bn merger on Monday. Ali Lyon looks at what the deal means for the firms’ agencies, staff and the ad ...

But a decade later, the ad world threatens to be shaken up as Omnicom has announced it is acquiring Interpublic Group (IPG). If the deal goes through, the all-stock takeover will create a global ...

This was the case this morning when I woke up to the US market opening and saw that Omnicom Group Inc. (NYSE:OMC) had decided to buy The Interpublic Group of Companies, Inc. (NYSE:IPG).