Efforts to Weed Out Fake Users for Online Advertisers Fall Short
The companies they pay to help figure that out are struggling with the task.At least 40% of web traffic is made up of fake ...
walastech9h
Cybercriminals shift from ransomware to AI-Assisted Attacks – Palo Alto Networks
Palo Alto Networks has released its 2025 Unit 42 Global Incident Response Report, revealing that cybercriminals are shifting ...
TechBullion1d
How Digital Billboards Blend Modern and Traditional Marketing Tactics
The marketing world keeps changing, but one thing that hasn’t gone out of style is the need to grab attention. You know the drill – your eyes wander during your morning commute, and there it is. A ...
Marketing Dive1d
Ben & Jerry’s, Red Bull lift sales with new DoorDash advertiser solution
A new Banner on DoubleDash format delivered over 95% new-to-brand impressions for beta advertisers in Q4 2024, according to ...
School Superintendent Diane Gullett is leaving to take a new job. Now we know what it is.
VIRGINIA BEACH, Va. (WAVY) — State House of Delegates Speaker Don Scott (D-Portsmouth) said he was scheduled to speak to students in the Legal Studies Academy at First Colonial High School in Virginia ...
Yahoo, at 30, looks back to help forge its new advertising identity
In Yahoo’s New York office there is a scaled-down replica of the classic neon billboard that stood prominently in San ...
X ad sales expected to grow for first time since Musk takeover
Elon Musk's X is on pace for its first year of advertising revenue growth since the billionaire acquired the company in 2022, ...