Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super Bowl) to tell the story of the first big U.S. theme park launch in two ...

Appropriately dubbed NikeSKIMS, the company will bring Kardashian's namesake brand permanently into the activewear industry.

Aisle’s #FindAnkit campaign turned a relatable dating app moment into a viral sensation, blending humor and meme culture. Here’s how it unfolded.

India’s influencer marketing industry is estimated to reach Rs 3,375 crore by 2026, expanding at a CAGR of 18% from 2022, ...

The internet is in mourning—sort of. Duo, the beloved (and occasionally menacing) green owl from Duolingo, has “died” after ...

Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.

Why do you think Duo died? Duolingo has killed its mascot in a new marketing stunt, but it's brought out the worst in brands.

The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...

Duolingo Owl Dies refers to a promotional campaign and viral marketing stunt by the language-learning app Duolingo, which ...

Finding recent games with long, story-heavy campaigns or replayable stories can be a bit of a challenge. Luckily, these releases accommodate players who want a nice, long-term campaign with ...

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...

Navigating the ever-shifting landscape of digital marketing can be daunting, but armed with insights from industry experts, ...