The world of influencer marketing is riddled with examples of campaigns that missed the mark. Let’s dive into some of the ...

Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.

Viewers appear to have debunked a viral video which shows Drake throwing a slider at a drone in his penthouse in Sydney, ...

In today's fiercely competitive marketplace, embracing innovative marketing strategies is essential for expanding reach and ...

Why do you think Duo died? Duolingo has killed its mascot in a new marketing stunt, but it's brought out the worst in brands.

That’s exactly what happened with 437, the activewear brand that took a social media sensation and turned it into a ...

Aisle’s #FindAnkit campaign turned a relatable dating app moment into a viral sensation, blending humor and meme culture. Here’s how it unfolded.

Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively. Learn more!

Two days ago, Amazon MX Player deleted all posts from its Instagram account ahead of the trailer launch of its drama series, ...

Viral posts claiming Ronaldo and Messi's sons scored an abundance of goals for their youth teams were untrue. But that's just ...

ensuring the message resonates long after the viral waves recede. According to Archana Balaraman, General Manager, Marketing, Britannia, the campaign is not a one-time effort. Instead, it’s a ...

Meme coins have taken the crypto world by storm, turning small investments into life-changing gains. What started as an ...