News

Shinsegae Opens Chanel-Anchored ‘Culture Hub’ In Former Seoul Bank
The department store group has completed a meticulous, decade-long revamp of a bank HQ that is part of a larger development ...
K-VIBE on MSN4d
Coldplay to Open Seoul Pop-Up Store Ahead of Korea Concerts
Poster for Coldplay Pop-Up Store, provided by Warner Music Korea. (PHOTO NOT FOR SALE) (Yonhap) SEOUL, Apr. 8 (Yonhap) -- A ...
Why thousands of fans camped outside Westfield for viral Korean beauty store opening: Get to know the brand
The UK's number one Korean beauty retailer, PURESEOUL, has just opened up its eighth brick and mortar in Westfield Stratford, London [Thursday 10 April] – and proving that the hype is well and truly ...
Retail Asia on MSN1d
Shinsegae opens new cultural landmark 'The Heritage' in Seoul
It restored a 90-year-old building. Shinsegae Department Store has unveiled The Heritage, a cultural and retail destination ...
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Shinsegae presents The Heritage culture house in Myeong-dong
Shinsegae Department Store is presenting ‘The Heritage’, a new culture house in Myeong-dong, Seoul’s main shopping district, ...
The K-pop promotion playbook: It's not one-size-fits-all in digital era
Agency resources, group popularity and platform priorities drive subtle but significant differences When K-pop idols release ...
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Recreate your favourite BTS or Aespa videos for free at new K-pop tourist spot in Seoul
Want to appear in a K-pop music video dancing along to your favourite track? Now you can, if you happen to be in Seoul. Located inside a cultural complex in Jongno district called HiKR ...