In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...

From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...

Although PARU has seen an increased interest and demand in matcha from customers, its suppliers have remained reliable.

It's said that the tradition of high tea started as a way to bridge the gap between lunch and dinner for the nobility who ...

Japan has a matcha shortage despite record levels of production. Shops are selling out of the green tea powder as soon as they hit the shelves. On today’s Big Take Asia Podcast, host K. Oanh Ha talks ...

Let's talk about the matcha popularity surge! Can Japan keep up with global demand? In recent years, matcha, Japan's iconic powdered green tea has become a global sensation. Once reserved for ...

The Michelin-starred ramen place has launched a Japanese-style high tea offer from just $19.80++ for two persons. It's done DIY style and you can choose up to six items from a curated menu of ...

Find one in a famed Melbourne garden, another in Australia’s largest shopping centre, and others tucked in the backstreets.

The central bank’s report on the Nepali orthodox tea industry suggests market diversification for better price gains.