Publicis’ Arthur Sadoun says Omnicom-IPG deal should be ‘a lot of fun’ and ‘positive’ for the industry
Arthur Sadoun responded to the proposed mega-deal in a video to staff, a week after Snoop Dogg declared Publicis the world’s ...
Marketers Prepare to Navigate ‘Huge Distraction’ of Omnicom’s IPG Acquisition
Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.
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Running the Numbers on Omnicom-IPG
Omnicom is acquiring IPG. We unpack the nuances of the proposed deal with ad agency expert Brian Wieser, founder of the ...
Omnicom-IPG–8 potential client conflicts
The combined Omnicom-IPG would service competing brands in industries including telecom, insurance, streaming and more.
Omnicom and IPG staff fret for their future after $13bn mega merger
Omnicom and IPG sent shockwaves through the advertising sector when they announced a $13bn merger on Monday. Ali Lyon looks ...
The Omnicom-IPG megamerger signals a new era for the ad industry
In today's newsletter, the $13 billion Omnicom-IPG megamerger reflects a new era as Big Tech and AI upend the ad industry.
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The Omnicom Group Inc Stock Thriller: Decoding the Mystery Behind OMC’s Recent Movements
Omnicom Group Inc (OMC) stock saw a decline, ending the day at $92.1 which represents a decrease of $-0.36 or -0.39% from the prior close of $92.46. The stock opened at $92.71 and touched a low of $91 ...
What Omnicom-IPG means for the media marketplace
How Omnicom’s plan to acquire IPG may impact media investment, new business and the adoption of alternative currencies.