Omnicom and IPG sent shockwaves through the advertising sector when they announced a $13bn merger on Monday. Ali Lyon looks at what the deal means for the firms’ agencies, staff and the ad ...

The biggest shake-up in the advertising agency landscape in decades is upon us as Omnicom announces the acquisition of IPG. Omnicom boss John Wren with IPG counterpart Philippe Krakowsky / Omnicom ...

Omnicom announced it will acquire Interpublic Group (IPG) Monday morning, marking one of the biggest mergers in the history of the advertising industry if it goes through. The boards of directors of ...

The US ad industry has barely grown over the past few years. By combining, Omnicom and IPG are looking to ensure their survival. Some industry insiders think that the Omnicom-IPG tie-up is just ...

John Wren will remain chairman and CEO of Omnicom, and Phil Angelastro will continue as chief financial officer. IPG CEO Philippe Krakowsky and Omnicom Chief Operating Officer Daryl Simm will ...

The recent announcement of the merger between two American agency giants, Omnicom Group and Interpublic Group (IPG), marks a ...

Omnicom’s proposed deal to take over rival Interpublic is set to form the world’s largest advertising agency should it win ...

Are you a print subscriber? Activate your account. 1 day 15 hours ago By Erika Wheless - 3 days 21 hours ago By Hans Greimel - 6 days 2 hours ago By Jon Springer - 6 days 4 hours ago 1 week 1 day ...

Discovery and Comcast are expected to attempt to spin off their cable TV businesses, which could set the stage for other ...

Key areas of buyer interest include retail media, streaming TV, influencer marketing, and AI, industry insiders say.

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This merger isn’t just an opportunity for Omnicom and IPG; it’s a wake-up call for the entire industry to reimagine its ...