Illinois high school athletes can profit on their name and likeness. Is that a good thing?
You hope that they have parents or other adults who might say ‘whoa, let’s pump the brakes a little bit’ before they sign ...
PWHL executive knew how to sell the league on the fly
It’s one thing to control the pace of play on ice, another entirely to govern the speed and direction of the sport.
Behind Nascar’s evolving strategy—what brands need to know
STP and Goody’s are among the brands made famous by Richard Petty and Nascar exposure. Earnhardt fans were known to be fierce Budweiser and Chevrolet loyalists. Strong associations exist today between ...