Guinness Smooth in the new look bottle is available across the country at popular outlets such as K1 Klubhouse, Bar Next Door ...

Marketing and branding in Nigeria have undergone a remarkable transformation over the decades. From the days of hand-painted billboards and radio jingles to the modern era of social media influencers ...

The Porsche EV collected its fourth Guinness world record after it drifted for 132 laps of a purpose-built ice track.

These brands will be licensed to Guinness Ghana under a new long-term license and royalty agreement. Furthermore, Diageo will continue to oversee the brand and marketing strategy for Guinness in ...

Alcohol Action Ireland has criticized alcohol ads during Ireland’s Six Nations match, calling for stricter enforcement of sponsorship regulations ...

The current Premier League season is Guinness’s first as the official beer of the competition. Speaking to Marketing Week last year following the announcement of the sponsorship, Guinness marketing ...

With only three days to go until football’s transfer deadline day, Guinness, which now sponsors the Premier League, is giving fans in Ireland the chance to ‘Transfer That Pint’ and make ...

Have you ever wondered where you can get bottomless Guinness in London? Look no further because 26 pubs are offering you the chance to enjoy as many as you like but for a limited time only.

A pub chain is offering bottomless Guinness at 26 London pubs for the Six Nations. Social Pub & Kitchen, part of the UK's largest pub group, Stonegate Group, is running the offer from Tuesday ...

The Plant Base is the go to B2B news platform for the plant-based food and beverage industry. Refreshment is your ultimate resource for staying informed and up-to-date on the water cooler, vending ...

Guinness’s owner Diageo then announced it was limiting how much pubs can buy because of “exceptional consumer demand”. Sceptics on social media have suggested it could be a marketing ploy ...