When Nolan Colvin meets with business owners across Central Oregon, he doesn’t lead with an insurance sales pitch. “I don’t view myself as being a sales person,” he says. Instead, he focuses on ...

An curved arrow pointing right. When companies set out to design logos to brand their products, they often go above and beyond to create recognizable and memorable graphics. Over and over again we ...

Great logos help to build and maintain instant brand recognition and consumer awareness by visually linking the logo to the business, product or service it represents. If you have a creative flair ...

Corporate logos often remain with companies throughout many eras of production. Over time, the meaning of the symbol at its inception gets lost. Some companies give their logos barely-noticeable ...

Central to this transformation is a striking purple palette, chosen for its dynamism and confidence, replacing the previous tri color scheme to unify GEG's diverse businesses under a cohesive ...

BUSINESS INSIGHTS: Designing logos that build trust Our survey uncovered a disconnect between the preferences of designers and the general public. AI-generated logos eliminate this bias by ...

When companies set out to design logos to brand their products, they often go above and beyond to create recognizable and memorable graphics. Over and over again we see examples of corporate logos ...