US Rep. Jim Jordan (R-Ohio) on Wednesday has launched a probe into the merger of two advertising giants over their ties to an ...
Top executives from Omnicom Group and Interpublic Group made a case Monday for a proposed merger of ad-industry giants that would create a company that exceeds the size of two main rivals and is ...
The Omnicom and Interpublic merger is highly risky, with potential dis-synergies like management distraction, employee and customer churn, and unmet synergy promises. Significant overlap in ...
Two of global advertising's "Big Four" are setting their rivalry aside in a multibillion-dollar stock-for-stock deal.
The mega-merger of advertising giants Omnicom and Interpublic will face more regulatory scrutiny than you think – and a key sticking point is woke capitalism, On The Money has learned.
In a joint statement, the companies stated that the merger is expected to generate annual cost synergies of $750 million. The deal is subject to approval by Omnicom and IPG shareholders as well as ...
Omnicom’s proposed deal to take over rival Interpublic is set to form the world’s largest advertising agency should it win ...
Discovery and Comcast are expected to attempt to spin off their cable TV businesses, which could set the stage for other ...
Key areas of buyer interest include retail media, streaming TV, influencer marketing, and AI, industry insiders say.
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This merger isn’t just an opportunity for Omnicom and IPG; it’s a wake-up call for the entire industry to reimagine its ...
Adland veteran Sandeep Goyal reflects on the three important issues that confront the advertising industry today: global ...