ITV – Staying true to its brand purpose: ITV’s bold move with ‘Mr Bates Vs the Post Office Aldi UK – Get a taste for sport – ...
The broadcaster’s targeted approach saw it bridge the viewing gap between the UK and Australian versions of hit reality show ...
The 2024 Marketing Week Awards winners were revealed at a ceremony in Leicester Square last night, with Warner Bros.
The consulting giant’s global CMO has been awarded the prestigious title of Marketer of the Year at the Marketing Week Awards ...
John Doe Group’s Unlocked Internship Programme has won Marketing Week and the Advertising Association’s Talent Trailblazer ...
Marks & Spencer has been crowned Brand of the Year at the Marketing Week Awards 2024, pipping shortlisted brands Greggs, ...
Despite financial struggles at Argos, Sainsbury’s has seen growth in its sales and attributed success to its Nectar Price ...
Following financial struggles and a change of leadership, Boohoo is reinventing itself and going back to its roots with a new ...
Three years into its transformation, Marks & Spencer is tapping into the magic of a family Christmas in a bid to enhance its ...
Coca-Cola has created an AI-generated version of the 1995 classic ‘Holidays Are Coming’, in a bid to bring the ad to “today’s ...
The coffee chain is a serial offender at producing esoteric mission statements, so can new CEO Brian Niccol finally uncover ...
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...