From 700 to 8,000: HUL's influencer roster swells as it chases young buyers
The young, social media-first generation has made Hindustan Unilever draft in creators to promote its Indulekha hair oil and ...
NewsDay Zimbabwe8d
Digital marketing and entrepreneurship
Digital marketing, often known as online marketing, is a kind of marketing that employs a variety of digital platforms and ...
Uber21d
App Marketing Plan (2025)
To save you time, effort and money, we’ve put together the following robust app marketing plan, you may customize it for your needs but the bulk of it is applicable to the majority of apps. Over time, ...
Uber21d
Mobile Marketing Case Studies (2025)
The KLM’s marketing objectives went twofold – to get users to book flights on their smartphones and get them to use the mobile passbook apps on their iOS and Android smartphones for quick onboarding, ...
Ad Age26d
SXSW 2025—what brands need to know about AI, marketing activations, creator deals and tech advancements
Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago ...
Ad Age27d
Gen Z marketing glossary—key words and terms brands need to know in 2025
Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago ...
Startups1y
How to write a business plan (+free template)
It should cover every aspect of your business journey, from ideation and objectives to competitive analysis and marketing strategies. A well-structured business plan is also essential for securing ...