Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

Breanna Stewart is staying put. The New York Liberty have officially re-signed their superstar forward, securing one of the league's top talents for another season. But Stewart's c ...

The origin of Caitlin Clark's basketball appeal is often attributed to her penchant for knocking down logo threes. And while ...

The proof is already there: UConn set the record for the highest ticket sales in history, and her projected WNBA team, the ...

Cameron Brink has a powerful message for anybody going through a tough time.“Give yourself more grace.” On a recent episode ...

Ladies and gentlemen, the 'Bad Bunny Ballerina' is officially on the way.

Sabrina Ionescu and Nike took a tour through Asia to celebrate women's hoops, and the results were a beautiful reminder of ...