Theater Org Chief Declares War on Shortened Windows, Calls for 45-Day Exclusive Run on the Big Screen
Cinema United chair-CEO Michael O'Leary addressed the issue of windows for the first time since named to the top job two ...
Cinema United CEO Argues for Longer Theatrical Windows in CinemaCon Speech: ‘There Must Be a Baseline’
"Box office success and consumer demand cannot be effectively determined short of a 45-day window," Michael O'Leary said.