News

Sony to end PlayStation Stars loyalty program
Sony announced on Wednesday that it will be shutting down its PlayStation Stars loyalty program after three years.
Texas Standard12h
The real price of joining free loyalty programs to get discounts at checkout? Your data privacy.
So what it means is many people will get personalized discounts. A lot of people love discounts and it’s a free loyalty ...
QSR magazine2d
Are Brands Building Effective, Profitable Loyalty Programs?
Consumers overwhelmingly have positive experiences with loyalty programs. More than half of adults say they participate in ...
Consumer Reports investigation uncovers Kroger’s widespread data collection of loyalty program members to create secret shopper profiles
A new Consumer Reports (CR) investigation uncovered that Kroger grocery stores collect extensive customer data and use it to ...
Skift7d
Loyalty Fatigue? Why European Travelers Are Rethinking Travel Reward Programs
Skift Research reveals a growing trend of loyalty leakage across Europe where travelers favor price transparency and ...
CMSWire4d
The Loyalty Program Boomerang: When Rewards Drive Customers Away
Think your loyalty perks build trust? Research shows they can actually accelerate churn when expectations aren’t met.