Toyota’s wild new ROX concept

Toyota’s wild ROX concept: You’ve never seen a Land Cruiser like this before
Toyota’s ROX Concept debuts at the SEMA Show with an open-air design inspired by the Land Cruiser’s rugged past.
Toyota removes the roof on the Land Cruiser with ROX concept
Toyota will rock up to the 2024 SEMA show with two open-top SUV concepts, including one based on the Land Cruiser.
Is Toyota’s New Land Cruiser Concept Secretly a Preview of the Next FJ Cruiser?
Making its debut at the 2024 SEMA Show in Las Vegas, the Land Cruiser ROX — which stands for Recreation Open eXperience — uses the current Toyota Land Cruiser 250 as its base but draws inspo from the open-top FJ40 Land Cruisers of the ’60s and ’70s.
Toyota's Land Cruiser ROX Brings Soul To SEMA
Toyota is taking enthusiasts on a nostalgia-fueled desert trip with the reveal of the Land Cruiser ROX concept, an open-top twist on its hybrid off-road SUV.
Big Booty, Open Top, Off-Road Machine: Toyota Land Cruiser ROX Concept
Toyota continues with its open-air off-road concepts for the 2024 SEMA Show with the Land Cruiser ROX Concept.
Toyota Hints At Production Land Cruiser Pickup, If You Like The Concept
Toyota said the Land Cruiser ROX concept can "easily be envisioned as a future production model," but that will largely depend on public reaction
Toyota Unveils Open-Air Land Cruiser ROX Concept
Toyota is set to unveil the Land Cruiser ROX concept at this year’s SEMA Show in Las Vegas, offering an open-air, adventure-ready reimagining of its iconic SUV. The Land Cruiser ROX, which stands for “Recreation Open eXperience,” was developed by Toyota’s Calty Design Research in Michigan, building on the classic open-top Land Cruisers of the past.
Toyota’s New Land Cruiser ROX: Ultimate Dad-Mobile Hits SEMA
Toyota unveiled the Land Cruiser ROX and 4Runner TRD Surf concepts at SEMA 2024, showcasing impressive off-road innovations.
Toyota Land Cruiser ROX concept is an homage to open-air off-roaders of the past
The Land Cruiser ROX has been created for the SEMA show, but Toyota admits open–top 4x4 could easily make production
Toyota Land Cruiser Slides Its Roof to Become the Stunning ROX Concept
Japanese carmaker Toyota announced the arrival of the Recreation Open eXperience (ROX) Land Cruiser-based open-air vehicle at the 2024 SEMA show
‘Taco Tuesday’: Part ’59 Land Cruiser Pickup, Part Supercharged Tacoma, All Toyota
Vintage style meets modern capability in Proffitt's 1959 Toyota Land Cruiser FJ28 pickup restomod, which just debuted at the SEMA Show.
Toyota ROX Concept Chops the Top off the 2024 Land Cruiser
The Land Cruiser ROX will debut next week at the SEMA show featuring a sliding softtop convertible roof, a four-inch lift, ...
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Toyota Could Put the Land Cruiser ROX Into Production
Arguably one of the coolest however was the Land Cruiser ROX, a pickup-shaped, open-air version of the relaunched ...