NBA All-Star Game Makes Gains With Gen Z, Women

NBA All-Star Game Makes Gains With Gen Z, Women, Despite Mixed Reviews
A version of this article originally appeared in the Sports Business Journal. This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. The Sunday after the Super Bowl brought another marquee sporting event – the NBA All-Star Game.
Suns' Devin Booker had this one-word response to possible 'All-Snub' team in NBA All-Star game
Phoenix Suns guard Devin Booker offered a one-word response to a possible four-team tournament format for next season’s NBA All-Star Game that would feature two American teams, one international squad and an “All-Snub” team.
New NBA All-Star Game Format Explained
In an effort to shake up a listless product on All-Star Sunday, the league is tinkering with the All-Star Game format yet again.
NBA All-Star Game ratings nearly matched their worst ever
That number is a 13 percent decrease on the 2024 NBA All-Star Game, which drew 5.398 million viewers. And the numbers get even worse than that. It was the second-least-watched game in the event’s history, according to Front Office Sports, barely beating out the 2023 game, which had about 4.6 million people watching.
NBA Mulling Yet Another All-Star Revamp With 'International' and 'Snub' Teams
In recent years, the NBA has tinkered relentlessly with its All-Star format—attempting to reintroduce the pride the game is perceived to have carried in a less affluent era of basketball. That led to a four-team tournament on Feb.
The 2026 NBA All-Star Game Could Feature A Team Of Snubs And We Have Some Questions
An idea the NBA and NBC are kicking around is having a team of snubs instead of Rising Stars, which leads to some questions.
NBA Considering Massive Change To All-Star Game In 2026
The NBA experimented with a new format for the All-Star Game this year after criticism of the traditional East-West game. Fans and analysts complained that the regular game had degraded into a glorified layup line,
NBA Looking To Bring Mini All-Star Tournament With 2 US Teams, An International Team, And Snubs Team
The NBA is reportedly considering another major change to its All-Star Game format, with NBC, its new media partner, playing a key role in the decision-making process. The latest concept being floated is a four-team mini-tournament featuring two teams of U.
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The sideshow killed the flow at the reimagined NBA All-Star Game
SAN FRANCISCO — The NBA’s new four-team tournament format for its All-Star Game was conceived as a way to increase the ...
NBA Reportedly Looking to Make Major Changes to All-Star Format Next Year
After what was a controversial All-Star weekend, the NBA is reportedly considering making some big changes for next year.
Will OKC Thunder's Chet Holmgren make 2026 NBA All-Star Game? Predicting the rosters
The 2026 NBA All-Star Game will be held at the Intuit Dome in Inglewood, California. And even though the landscape of the ...
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NBA All-Star Game winners and losers: New format, Steph Curry, Mac McClung
The NBA experimented with a new format for the All-Star Game. It created more competitiveness and added some interest. But is ...
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Pistons' resurgence 'fun to see' for G League president, ex-All-Star Shareef Abdur-Rahim
Whether in the NBA or the G League, watching young players develop their ... whether that's playing more games ...
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Carmelo Anthony on LeBron James skipping 2025 NBA All-Star Game
Carmelo Anthony, one of LeBron James' closest friends, has a strong opinion on James opting to not play in this year's NBA ...
Minnesota Timberwolves' fatal flaw that must be fixed after 2025 NBA All-Star break
The Timberwolves have a big flaw this season that they may be able to solve with more Rob Dillingham and less Mike Conley.